OKTOBERFEST MEMORIES INCREASE LIFE-SATISFACTION, CUSTOMER LOYALTY
No one went to Oktoberfest in 2020, but chances are those who attended in the past are still thinking about it. In a case study of the famous German beer festival, researchers tested the theory that events which create memorable experiences can increase life-satisfaction. This deep connection with . . .
TISSUE-ENGINEERED IMPLANTS PROVIDE NEW HOPE FOR VOCAL INJURIES
New technology from Purdue University and Indiana University School of Medicine innovators may one day help patients who suffer devastating vocal injuries from surgery on the larynx. A collaborative team consisting of Purdue biomedical engineers and clinicians from IU has tissue-engineered . . .
HOW "UGLY" LABELS CAN INCREASE PURCHASE OF UNATTRACTIVE PRODUCE
Emphasizing aesthetic flaws via 'ugly' labeling can increase the purchase of unattractive produce.