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The Crazy Egg VentureBeat
The Drum
The Crazy Egg VentureBeat
the drum
Below are a few samples from the source, The Drum.
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PUT YOUR USP AT THE HEART OF YOUR PROGRAMMATIC STRATEGY
The rise of a few players to dominate the global DSP market has resulted in several advantages for marketers, including scale and standardization. But like towns where every high street has the same shops and cafs, it has left some people searching for more. .
TheDrum
20 mins ago

PUT YOUR USP AT THE HEART OF YOUR PROGRAMMATIC STRATEGY
The rise of a few players to dominate the global DSP market has resulted in several advantages for marketers, including scale and standardization. But like towns where every high street has the same shops and cafs, it has left some people searching for more. .
TheDrum
12 hrs ago

STRATEGIC PLANNING 101: DATA IS THE ROCKET FUEL FOR THE CHOICE ENGINE
Consumer behaviour is constantly evolving post-pandemic and, currently, marketers just do not know what is going to stick. The only way to figure it out is to plan strategically, leveraging consumer and market intelligence to make smart, informed choices that will help propel your business. Yet . . .
TheDrum
3 days ago